Current Catering Industry Trends – Part 1

- More and more caterers are focusing on a specific niches to cater to. For example: business gatherings, small parties, etc..

- Catering companies are partnering up with marketers. The marketer helps generates clients and in retrun they get commissions for every closed deal. This allows the caterers to focus on what they do best….creating excellent food.

- More catering companies are going “the extra mile” and making it a priority to provide their clients great atmospheres around the food.

- Go Green! “Emphasis on the environment is no longer a novelty, but an integral part of today’s catering,” writes Linda Picone, From green decor influences, to products that are earth friendly or eco-disposable, and foods that are sustainable and organic.

- Caterers are having the chef more “involved” in the event thats taking place. Catering companies feel that when the chef interacts with the guests – this helps to increase more business and attracts more customers. For example: a new trend now is to have a ‘station’ at the event where the chef prepares food on the spot for the guests.